
Case Studies
Teams who have built products using these best practices share their stories.
The People + AI Guidebook is a set of methods, best practices and examples for designing with AI.
Our recommendations are based on data and insights from over a hundred Googlers, industry experts, and academic research.


To help you get started with our materials, we’ve created a set of AI design patterns.
Each pattern contains action-oriented guidance about a specific aspect of AI product design and examples of how to put them into practice.

Explore the topics from our design patterns in more depth with:

Citation:
Google PAIR. People + AI Guidebook.
pair.withgoogle.com/guidebook
Published May 8, 2019.
Updated May 18, 2021.