1. Introduction

Welcome to BabyShield - Cosmetic Scanner ("we", "our", "BabyShield" or "us"), developed by Prutvi Team, where you can easily identify and understand the ingredients in foods, cosmetics, and skincare products through advanced AI and barcode recognition. Our app helps you evaluate whether products are safe for babies, pregnant women, and mothers, empowering you to make informed and confident daily choices for your family's well-being. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our app. If you choose to use our services, then you agree to the collection and use of information in relation to this policy. The information that we collect is used for providing and improving the services. We will not use or share your information with anyone except as described in this Privacy Policy. You should not install our app in the event that you do not consent with this privacy policy.

2. Information We Collect

BabyShield is an AI-powered ingredient analysis app designed to help users identify and understand the ingredients in foods, cosmetics, and skincare products. All product scanning and recognition processes are performed securely, and we do not upload or store your photos, videos, or scan data on our servers. We also do not collect or analyze any facial data contained in your photos or camera feed.

Privacy is extremely important to us, and we are committed to safeguarding your personal data.

When you use our services, we may automatically collect limited technical information about the device you use and how you interact with our app. This information is used solely to operate and improve our services — including troubleshooting, performance optimization, analytics, testing, and research — to enhance user experience and ensure stable functionality.

The types of data we may collect during your use of our services are described below:

a. Information Collected from Devices:

• Device information: We receive information from users' devices through which a user accesses the services (e.g., device type and model, operating system).
• App usage data: When using our app, we will collect your operation information and in-app settings, such as your interaction with different content in the app and the time you stay on different interfaces.

b. Information Provided by Users:

We collect the information that you voluntarily provide to us when you use the app. This information helps us personalize your experience and improve our analysis accuracy.

When you use our features or send us feedback within the app, we may collect the following information:

• Height and weight
• Allergens or known sensitivities
• Dietary habits or preferences
• Age
• Pregnancy status and pregnancy stage
• Baby's age

This information is used solely to provide personalized ingredient safety analysis, improve service performance, and enhance user experience. We do not share or sell this data to third parties.

c. App Permissions:

Depending on the context of your interactions with us, we may ask you to provide certain permissions to enhance your experience. You may choose to opt out at any time, but please note that opting out may limit certain functionality, affecting the overall app experience.

• Camera Permission: BabyShield requests access to your device's camera to scan barcodes or capture product images for ingredient recognition. If denied, you will not be able to use the photo or barcode scanning features.
• Photo Library Permission: BabyShield requests access to your photo library to allow you to select existing images for analysis and to save recognized results or reports. If denied, you will not be able to import or store images within the app.
• Network Permission: BabyShield requests access to the network to connect to the internet and function properly. If denied, some recognition and features will be restricted.
• Notification Permission: BabyShield may request permission to send notifications to inform you about important updates, new features, or ingredient safety alerts. You can manage or disable notification preferences anytime in your device's settings.

3. How We Use Your Information

We use the collected information for the following purposes:

a. Providing New Content: To deliver personalized content and updates based on your preferences.

b. Improving Our Services: To enhance the user experience, analyze app usage, and make necessary improvements.

c. Communications: To send you updates and promotional materials (only if you opt in).

d. Customer Support: To respond to your inquiries and provide support.

4. Data Sharing and Disclosure

We respect your privacy and are committed to protecting your personal information. BabyShield does not share, sell, rent, or trade your personal data with any third parties for marketing or commercial purposes.

Since all user data is stored locally on your device, we do not have access to your personal information, product scans, or analysis records.

We may only disclose limited information in the following exceptional circumstances:

• Legal Requirements: We may disclose information if required to do so by law or in response to valid legal processes, such as a court order, subpoena, or government request.
• Protection of Rights: We may disclose information when necessary to protect our legal rights, enforce our Terms of Service, or defend against legal claims.
• User Consent: If you explicitly consent to data sharing (for example, by choosing to back up your data via a third-party service), such sharing will occur only according to your authorization and settings.

Analytics and Crash Reporting: We use services such as Google Firebase SDK to collect anonymous analytics and crash data. This information does not contain personally identifiable information and is used solely to improve the functionality, stability, and user experience of the app.

Other than the above situations, BabyShield does not transmit or disclose your personal information to any external parties.

5. Security & Retention

BabyShield stores all user data and personal information locally on your device. We do not upload, transfer, or store your personal data on our servers or any third-party cloud services. This ensures that you have full control over your own information at all times.

We take reasonable measures to help protect any locally stored data from unauthorized access or accidental loss by relying on your device's built-in security mechanisms. However, please note that no method of electronic storage is completely secure, and we cannot guarantee absolute protection against all potential risks.

If you choose to delete the app or manually remove the app data through your device settings, all locally stored information — including your height, weight, dietary habits, allergy data, and other personal records — will be permanently deleted from your device and cannot be recovered.

We do not retain or back up your personal data on our servers. Any feedback or inquiries you voluntarily send to us (e.g., email) will only be retained for as long as necessary to respond to your request, after which it will be securely deleted.

6. Your Rights and Choices

You have control over the information you provide and store within the app. In general, your personal data is stored locally on your device, and you may manage or delete it at any time through the app's settings or your device settings.

Your rights include, but are not limited to, the following:

• Access and Review: You can view and review the personal information you have entered in the app at any time.
• Edit or Update: You may modify or update your information (such as height, weight, dietary habits, or allergy data) directly within the app.
• Delete Data: You may delete your personal data at any time by removing it within the app or uninstalling the app from your device. Once deleted, the data cannot be recovered.
• Withdraw Permissions: You can manage or revoke camera, photo library, network, or notification permissions in your device settings. However, certain features may become unavailable after permissions are disabled.
• Opt-Out of Communications: If you have enabled notifications, you may turn them off at any time in your device's settings.

We do not maintain any centralized database of your personal information, so all control and deletion actions take effect immediately on your device.

If you have any questions about your data rights or privacy choices, you can contact us, and we will strive to respond to your inquiry as soon as reasonably possible.

7. Children's Privacy

Our app is not intended for children under 13 years of age, and we do not knowingly collect personal information from children under this age.

8. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or for legal reasons. We will notify you of any changes by posting the new Privacy Policy on this page. These changes are effective immediately after they are posted on this page.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at babyshieldfeedback@gmail.com.