SeatGuru
 | |
Screenshot  A sample SeatGuru seating chart, that of a British Airways Boeing 747-400 | |
Website type | Subsidiary of Tripadvisor |
|---|---|
| Founded | October 2001 |
| Dissolved | October 31, 2025 |
| Headquarters | Needham, Massachusetts |
| Industry | Travel |
| Parent | Tripadvisor |
| Website | www |
SeatGuru.com was a website that featured aircraft seat maps, seat reviews, and a color-coded system to identify superior and substandard airline seats. It also featured information about in-flight amenities and airline specific information regarding check-in, baggage, unaccompanied minors and traveling with infants and pets.
History
[edit]The website was launched in October 2001 by frequent business traveler Matthew Daimler.[citation needed]
In 2003, the website was enrolled in Google AdSense to generate revenue.[1]
In 2007, SeatGuru was acquired by the Tripadvisor division of Expedia Group.[2]
In December 2011, Expedia completed the corporate spin-off of Tripadvisor.[3]
As of 2020, its app is no longer available in the Apple App Store and Google Play.[4] Blog posts were also discontinued in March 2020.[4]
On 31 October 2025, SeatGuru was officially shut down and began redirecting visitors to TripAdvisor.[5]
Following the closure, alternative aircraft seat map websites include 2LNR, AeroLOPA, SeatMaps.com, FlightSeatmap.com, ExpertFlyer and Seatcompare.ai.[6]
Awards
[edit]- Travel + Leisure Top Travel Websites of 2008[7]
- 2007 Webby Awards Honoree, Travel category[8]
References
[edit]- ↑ Joyner, Amy (May 3, 2016). The Online Millionaire: Strategies for Building a Web-Based Empire. Wiley.
- ↑ "TripAdvisor Acquires Four Travel Media Businesses, Strengthening User-Generated Content Lead in Travel" (Press release). TripAdvisor. May 8, 2007.
- ↑ "Expedia, Inc. Completes Spin-off of Tripadvisor, Inc" (Press release). PR Newswire. December 20, 2011.
- 1 2 Genter, J. T. (30 April 2024). "The Guide to SeatGuru (And What to Reference Instead)". NerdWallet.
- ↑ Leff, Gary (31 October 2025). "SeatGuru Is Gone After 24 Years". View from the Wing.
- ↑ Culpan, Jack (1 November 2025). "The End of an Era: SeatGuru Closes". Smart With Points.
- ↑ SPOSATO, BREE; KUANG, CLIFF; WELBEL, JENNIFER (February 18, 2010). "Travel + Leisure's Top Travel Sites of 2008". Travel + Leisure.
- ↑ "SEATGURU". Webby Awards.
External links
[edit]- 2007 mergers and acquisitions
- Airliner seating
- American travel websites
- American companies established in 2001
- American companies disestablished in 2025
- Defunct American websites
- Internet properties established in 2001
- Internet properties disestablished in 2025
- Transport companies established in 2001
- Transport companies disestablished in 2025
- Tripadvisor
