APN Marketing Central provides marketing tools and resources that enable you to generate demand for your solutions on AWS. As a benefit for Standard tier and above APN Partners, access self-service marketing campaigns that allow you to quickly co-brand and launch solution-based campaigns or engage participating agencies for select marketing services.
Learn more about the available campaign assets and how to get started below.
Launch co-branded campaigns designed to get your message out to customers. Find customizable assets all ready for immediate use.
Get your messaging, graphics, and overall collateral to an ideal state by working with one of our participating marketing and creative agencies.
Analyze your marketing campaigns with built-in reporting to find the hottest leads in your contact lists.
Find landing pages, demand-gen emails, solution briefs, banner ads, and more that are ready to customize and launch on your own.
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Landing Pages
Launch a customizable landing page that is designed to inform, engage and drive action
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Emails
Send a series of customizable emails that are designed to drive traffic to your landing pages
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Social Media
Use general campaign posts and images on your company's social media pages
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Syndicated Content
Set up embedded web pages with AWS information on your own website
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Banner Ads
Customize banner ads that are designed to drive traffic to your website
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Solution Briefs
Educate potential customers with a PDF detailing your solution on AWS
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Copy Blocks
Leverage pre-made messaging for quick use on a variety of marketing tactics
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Case Study Templates
Highlight your customer success stories
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Lead Management
Keep tabs on how your campaigns are working for you
Work with participating agencies in your region to develop and execute campaigns.
APN Marketing Central is a new benefit available to Standard tier and above APN Partners. Access APN Marketing Central with your APN Portal login via the Marketing tab in the APN Portal.
- Step #1: Click on 'Marketing'
- Step #2: Click on 'Launch a Campaign or Engage an Agency with APN Marketing Central' and you will be automatically signed into APN Marketing Central
- Step #1: Click 'Execute campaigns' to find self-service marketing campaigns
- Step #2: Select a campaign to view the campaign overview page
- Step #3: Learn more about the campaign by clicking 'View Campaign Guide'
- Step #4: Select a campaign element to start customizing your campaign
- Step #1: Click 'Find an agency' to access the Agency Search area of APN Marketing Central
- Step #2: Search for agencies by Service, Region, or Agency
- Step #3: Select an agency and add services to request a quote from the agency
- Step #1: Schedule and launch your campaign elements
- Step #2: Track the activity of your emails and landing pages
- Step #3: Follow up on your leads
- Step #1: After you've requested a quote, a representative from the agency will reach out to you to further scope out your project
- Step #2: Launch your project with the agency
- Step #3: Provide feedback on your experience with the agency via APN Marketing Central
