Kids2

New York Magazine's The Strategist named the Baby Einstein Magic Touch Wooden Piano to its Toy Hall of Fame! 🎹 The expertly vetted list brings together standout toys for children of all ages, with our beloved Magic Touch Piano recognized as a best-selling baby piano that puts music and discovery right at little ones’ fingertips. It’s a tiny win made possible by Kids2's talented teams who bring innovation to life for families around the world! Explore The Strategist’s Toy Hall of Fame: https://lnkd.in/gedW8nVV

When it comes to children, there’s no room for compromise. At Kids2, safety is built into every decision we make from the very beginning. From the earliest stages of product development through testing, manufacturing and beyond, our global teams work together to uphold rigorous standards and deliver products families and retail partners can trust. Watch to learn how quality and safety are integrated into every step of our process—and what being safe by design means at Kids2. #SafeByDesign #ProductSafety #Quality #Kids2

What does a day in the life at Kids2 look like? Our Providence, Rhode Island office is a place for collaboration, creativity and the everyday moments that keep things fun and bring our team together. Come along for a look inside and meet some of the people behind Kids2! Interested in joining the team? Explore our open positions: https://lnkd.in/epuA2Ea #LifeatKids2 #ProvidenceRI #dayinthelife

We're proud to be named one of Atlanta’s 50 Largest Private Companies by the Atlanta Business Chronicle, ranking #38 on the 2026 list! From our Atlanta headquarters, our teams collaborate across markets, functions and brands to create holistic solutions that support families through the earliest years of childhood. As Kids2 continues to grow globally, we’re excited to keep strengthening our roots in the Atlanta community. #AtlantaBusinessChronicle #AtlantaBusiness #Kids2 #TeamKids2

Parents (People Inc.) named five Kids2 products among its Best Toys of 2026! Bright Starts and Baby Einstein were recognized across 5 categories: 🦀 Best Toy for Encouraging Movement: Bright Starts Rockin’ Crawling Crab Interactive Music Toy 🎹 Best Toy for Budding Musicians: Baby Einstein Magic Touch Piano 🏋️ Best Toy for Fitness Enthusiast Families: Bright Starts Off to the Gym 5-Piece Baby Toy Gift Set 🐙 Best Rubber Teether: Baby Einstein Ocean Explorers Soothing Opus Natural Rubber Teether Toy 🐸 Best Toy for Active Babies: Bright Starts Bop Around Frog Crawl & Chase Pal Informed by real parent testers and their little ones, this recognition reflects what matters most: creating thoughtfully designed products that engage children, support their development and make everyday play more meaningful. https://lnkd.in/ehS59-35 #ParentsBestToys #BabyEinstein #BrightStarts #ProductInnovation #Kids2

A childhood favorite can become a lifelong memory. For Nasseea and Kiara, Baby Einstein was part of the moments they shared growing up—from favorite videos to memories they still look back on today. Thirty years later, those memories are still growing. Click to watch. #BabyEinstein30 #30StoriesFor30Years #Kids2

A year-end spotlight for a milestone music moment 🎂🎶 Baby Einstein completes its second 30-song anniversary album, bringing classical music favorites to families in a relaxing but curiosity-filled way. 🎼✨ Now available across major platforms worldwide, includind Spotify, Apple Music, Amazon Music, YouTube Music and more, this collection gives little listeners a joyful soundtrack for learning, play, and celebration. 🎧🌟 #BabyEinstein #30YearsCelebration #classicalmusic #KidsMusic

As NICU Awareness Month comes to a close, Kids2 and Baby Einstein are partnering with Osian's Fishes to help its mission reach more families. After the Baby Einstein Sea Dreams Soother brought comfort to her son, Osian, during his time in the hospital, Georgina Jones founded Osian's Fishes to provide that same support to other NICU families. Together, we're donating 100 Sea Dreams Soothers to hospitals across the UK to help continue the work inspired by Osian's story. Thank you, Georgina, for turning your family's experience into comfort for so many others. 💙 #NICUAwarenessMonth #OsiansFishes #BabyEinstein #Kids2

This NICU Awareness Month, Georgina’s strength and advocacy have meant so much to us. 💙🐠 As September comes to a close, we’re excited to reconnect with her once again—stay tuned for something special coming soon! Georgina Jones #NICUAwarenessMonth #OsiansFishes #UK #BabyEinstein #SeaDreamsSoother