Parabola

Turns out, spending hours manually reconciling orders and updating spreadsheets doesn’t have to be part of the job description. Who knew? Over the past year, I’ve spent a lot of time exploring how automation can make supply chain operations more efficient, eliminate repetitive tasks, and turn the data we already have into something actually useful. What started as finding ways to save myself a little time has turned into building automated workflows that help our teams review orders, track inventory cuts, identify recurring issues, and make more informed decisions. I’m excited to be joining the Parabola team on November 12th at 1 PM ET for a live webinar where I’ll be sharing some of the automations I’ve built at Supergoop! using Prowork and how we’re using them to simplify everyday operations. If you work in supply chain, operations, or just appreciate finding ways to make technology do the tedious work for you, I’d love for you to join! Register here: https://luma.com/zf3wun70 #SupplyChain #Operations #Automation #Prowork

"We're not outsourcing our innovation." That's how Logan Karam, AI Program Director at Fabletics, described our Applied AI team's visit with her supply chain, e-commerce, and retail teams earlier this year. Our team spent the day finding real processes owned by real people. We worked alongside them to understand how their work laddered up to company goals. Then we built automations with them, on their actual data, rules, and edge cases. Most enterprise AI rollouts stall right after the contract is signed. Teams get logins, try a few tasks, and drift back to the old way. When the person who owns the process helps build the automation, they trust it, they keep it running, and they start spotting the next one. Top-down directive, bottom-up adoption. Leadership sets the KPIs, the people closest to the work build, and our Applied AI team stays on as one project turns into many.

Jan 2022: Senior Director, Warehousing & Transportation NA at Canada Goose. Apr 2023: VP of Global Logistics at Canada Goose. Sep 2023: Strategic Advisor at Centro Commerce. Feb 2026: Managing Partner at The Eighty-Four Group. Corey Weekes CPIM CIRM CSCP has spent 25+ years turning supply chain complexity into margin. In his most recent VP role, he owned a $100M global transportation and distribution budget and delivered $30M+ in EBIT improvement. ROCE is literally in his LinkedIn headline, which tells you how he thinks about the job. On Thursday, October 15th at 1PM ET, we're bringing Corey in to host a session for the SOP Community, where he'll cover: → how to connect AI and automation to what actually moves the P&L: profitability, working capital, and ROCE → where brands overpay for logistics, leave inventory sitting in storage, and miss margin their current reports don't show → where AI earns its place, where straightforward automation is the better tool, and how to combine both with clear rules and human approval points → a repeatable way to pick a first use case and build a business case your CFO can pressure-test Register ➡ https://luma.com/yan3bvr2

You’re invited! See how you can use AI to audit retailer chargebacks. On October 8, Claudia Szaflarski and Eric Flores from Parabola's Applied AI team show how you can automate your chargeback audit process. They'll build the whole thing live, from raw retailer files to a finished report, in about 30 minutes. No code. You'll leave knowing: → How to build an automation by describing your process → How AI cleans up messy data → What AI should own, and what stays human → Other workflows where AI can help you find “easy” margin You don't need to be a Prowork user. If you match data by hand today, this session is for you. See you there 🙌

My team almost doubled our G2 reviews in the past 14 days. Are G2 reviews that important? No. Are they helping to increase LLM citations and referred traffic? Yes. Here's how we did it, and a cool example of how Prowork uses Prowork. → Query product usage data via Redshift → Find users active in the L30 days with work on multiple agents → Cross reference to CRM records in Salesforce to pull in contract details → Use various GTM tools to reach out to those users on Slack, Email, and LinkedIn → Make the review ask simple and easy All built in <30 minutes and designed to be always on. Now we've got a steady stream of recent, relevant content that's getting cited by ChatGPT, Claude, and Gemini.