B2BMX Insights’ Post

Starting in 15 minutes: 92% of B2B buyers build their vendor shortlist before they ever talk to sales. If your demand gen strategy kicks in at the form fill, you're already behind. @Josh Baez, Director of Demand Generation at @NetLine, is breaking down how to change that in today's #B2BMXSummerCamp session: "From Form Fill to Follow-Up: Demand Gen's Survival Guide to Win Buyers Before the Shortlist." Expect a practical look at how to show up earlier in the research process, shape preference before the shortlist forms and follow up with messaging that actually stays relevant. Join live or catch it on demand. Click here to register. #B2BMarketing #DemandGen #BuyerEngagement

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