|
Website Terms of Use
If you own a website and you want to prevent
your content from being misappropriated by third parties, then you'll
be cheering for Ryanair as Michael O'Leary takes on a German price
comparison website.
�ine Matthews rings the bell for round one.
Website owners often have to contend with the activities of third-party
'screen-scrapers', who use 'web harvesting' software to extract
information from companies' websites. But website owners are now
in a stronger position thanks to a recent decision by Mr Justice
Michael Hanna in the High Court in the case of Ryanair
Limited v Billigfluege.de GmbH (26 February 2010). However,
it should be noted that the decision is currently under appeal to
the Surpeme Court.
The Ryanair case concerned a claim by Ryanair that the service
offered by the Billigfluege website breached the terms of use and
trade mark, copyright and database rights of Ryanair's own website.
Billigfluege operates a price comparison website that allows users
of its website to compare prices of flights. In order to provide
this service, Billigfluege takes information from Ryanair's website
(without Ryanair's consent), an activity known as 'screen-scraping',
and provides that information to its users for a fee.
Mr Justice Hanna's decision relates only to a preliminary issue
as to whether the case should be heard in Ireland or Germany. It
is not a full decision on the allegation of screen- scraping or
the other issues that are before the court.
Jurisdiction
In any dispute, there is an initial issue that must always be determined:
where should a defendant be sued? Billigfluege, a German-based company,
argued that it was not appropriate that proceedings be brought in
Ireland and that proceedings should instead be brought in Germany.
Ryanair claimed that by Billigfluege entering the Ryanair website
and extracting content from that website, it agreed to be bound
by Ryanair's terms of use which contained a provision that Irish
courts had exclusive jurisdiction over all disputes. Billigfluege
denied that there was any contract in existence between it and Ryanair.
The court had to decide the issue.
The court noted that it was a well-established general principle
of law that parties to a contract cannot be bound by terms that
they have not had the opportunity of reading prior to making the
contract. But it added that this doesn't mean that a party will
not be bound because it has not read the terms.
In the Ryanair case, the exclusive jurisdiction clause of Ireland
was contained in the terms of use on Ryanair's website, highlighted
by way of a hyperlink. The court found that the terms of use on
Ryanair's website were fairly brought to the attention of the other
party and it ruled in favour of Ryanair that the exclusive jurisdiction
clause was binding on Billigfluege.
Issues of 'Use'
Billigfluege also argued that, regardless of the validity of the
terms of use, it did not use Ryanair's website; rather, its customers
did. The court held that Billigfluege is a commercial entity which
engaged with the Ryanair website for the purposes of gleaning or
scraping information from it for onward transmission to its own
customers. The court said that to claim this is not 'use' of the
Ryanair website was an exercise in semantics and an unconvincing
argument. The court will now hear the full case and determine whether
Billigfluege infringed Ryanair's intellectual property rights and/or
breached its terms of use as a result of the alleged screen-scraping
activity.
The main point to take from this decision is that if you are a
website owner and you wish to prevent your content being misappropriated
by third parties, whether you are an airline operator, a job recruitment
website or operating any other form of online sales activity, it
is imperative that your terms of use be comprehensive and up-to-date
to ensure that you are appropriately protected. The terms of use
must be fairly brought to the attention of the other party, meaning
that the terms must be brought to the customer's attention in such
a manner that they are incorporated into the contract.
We recommend that your terms of use be reviewed periodically and
the manner in which they are displayed on your website be reviewed
to ensure that your business is protected.
For further information please contact �ine
Matthews.
� 2003-2010 LK Shields Solicitors.
All rights reserved.
|