Driving Innovation at NBCU
What is it?
For the better part of a decade, NBCU has had a steadfast commitment to ad innovation on all screens, fundamentally reimaging what advertising can be. From interactive Peacock experiences to executing the never been done before using first to market technology, NBCU has delivered staggering results for our clients.
NBCU Ad Innovations drive results
88%
more likely to
remember the brand
77%
would remember
the brand
+15%
lift in purchase
intent
Hero Suite
Making advertiser creative stand out
Making advertiser creative stand out
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Commerce Suite
Inspiring commerce at the intersection of technology, storytelling and IP
Inspiring commerce at the intersection of technology, storytelling and IP
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Sponsorship Suite
Connecting brands to content and culture
Connecting brands to content and culture
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Sports Suite
Leveraging the unique environments of sports
Leveraging the unique environments of sports
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Emerging Tech
Elevating the fan experience using the latest innovations and technology
Elevating the fan experience using the latest innovations and technology
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Benefits for advertisers
Maximize campaign impact
93%
appreciate Ad Innovations
over standard ads
77%
would consider
purchasing the brand
+14%
lift in
actions taken
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