Legal firm Baker McKenzie’s FT Professional Subscription helps to embed commercial awareness across the entire firm. The breadth of Financial Times coverage enables its lawyers not just to be on top of issues that their global client base is facing, but to act on them early. Read the case study here >> https://lnkd.in/eMHKwcgD
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FT Professional equips businesses, governments and education institutions across the globe, with award-winning Financial Times journalism, as well as specialist resources and tools to help inform better strategic and commercial decisions. Learn more at professional.ft.com
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https://professional.ft.com
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Updates
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The weekly Chris Giles on Central Banks newsletter has been recognised as the best in Europe by WAN-IFRA, the World Association of News Publishers. Judges remarked on Chris' abilities not just as "a highly knowledgeable writer" but also "clearly an engaging storyteller". Learn more about the newsletter and sign up to its thoughtful commentary and engaging data journalism here >> https://lnkd.in/eDXsEXib
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FT Professional reposted this
I'm very happy to announce that the FT's brilliant central banks newsletter by Chris Giles which we launched last October has been recognised as the best in Europe by WAN-IFRA, the World Association of News Publishers. It truly is a great read. More on that, and all the winners, below:
WAN-IFRA announces the winners of the Digital Media Awards Europe 2024.
https://wan-ifra.org
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This weekend, download the FT Digital Edition app for your tablet and enjoy a stimulating blend of news and lifestyle content. While Professional subscribers largely monitor Financial Times journalism during the week in a work setting, the FT Weekend paper and magazine enable readers to sit back, relax and enjoy a mix of world-class stories, photography and illustration. The Digital Edition app for iOS and Android, included as part of an FT Professional Subscription, provides the perfect reading experience for subscribers wanting to unwind after a busy week. It features all weekend supplements, as well as tools like instant machine translation into over 20 languages. Learn more about the app and download it for your device here >> https://lnkd.in/esfTdHBM
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The best professional advisers differentiate themselves with a deep knowledge of their clients and industries, as well as adjacent sectors where opportunities or threats can also appear. At EY Japan, consultants get reliable, global insight from the Financial Times, delivered through the platforms and devices that suit them best via the firm's FT Professional Subscription. Read our case study to understand how FT journalism and tools help advisers become more credible in the eyes of their clients >> https://lnkd.in/eh_WyYei
Read the FT Professional case study with EY Japan
professional.ft.com
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"FT readers can't afford sentiment or propaganda because many are making financial decisions, partly with the aid of our publication." Financial Times US national editor Edward Luce spoke to FT Professional about the need for objectivity when reporting on the sorts of global matters that move markets. For more of an unexpurgated take on what's happening in the White House, and on Capitol Hill, Professional subscribers can receive Swamp Notes, a twice weekly newsletter where Ed trades views with columnist Rana Foroohar. Sign up here >> https://lnkd.in/eqK4bSBR
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Publishers give on-site search a long-needed upgrade in the form of AI chatbots >> FT Professional managing director Nick Fallon spoke to Digiday about how AI-powered tools are helping address subscribers' research needs. A select group of FT Professional subscribers are testing a new #GenerativeAI tool that answers questions using Financial Times journalism. However, #AI is already powering new features that help those using the FT for work find what they're looking for more efficiently. Our related articles engine uses AI to intelligently suggest articles based on highlighted selections of text. Read the Digiday article for more on publishers' approaches to improving content discovery >> https://lnkd.in/eTnrAneR
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ICYMI - News-powered hedge fund raises $100mn to trade on reporters’ scoops Does Kate Duguid and Joshua Franklin's story present a new means of funding investigative journalism or is the strategy too fraught with possible conflicts of interest? Read the piece here (free-to-read via FT Advanced Sharing) and join the debate in the comments >> https://on.ft.com/3VTl8vg
News-powered hedge fund raises $100mn to trade on reporters’ scoops
ft.com
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The Financial Times has bolstered its editorial team in San Francisco with several appointments to expand coverage of the big #tech companies and the #SemiconductorIndustry, as well as new players in emerging fields like #AI. Stephen Morris, Michael Acton and Cristina Criddle have joined the fast-growing bureau on the West Coast that already includes financial editor Tabby Kinder. Tabby recently spoke to FT Professional about how her team covers #SiliconValley, and why it's valuable to a global audience. Read more about the new editorial appointments here >> https://lnkd.in/ecenXMWJ
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"How will they adapt the bots to match user behaviour?" An important question raised in this piece by Nieman Journalism Lab about the FT's new #GenerativeAI tool. Read the full article >> https://lnkd.in/e2ESYW5v The tool, currently still in beta, is being tested by a small group of FT Professional subscribers, as those using the Financial Times for work are more likely to have specific research needs. This round of testing is providing valuable data on the questions subscribers want answers to quickly, as well as sparking ideas around the Professional use cases that generative #AI can address. Make sure you're following FT Professional on LinkedIn for more updates on this test feature, as well as other experiments in our product pipeline.
