var _____WB$wombat$assign$function_____=function(name){return (globalThis._wb_wombat && globalThis._wb_wombat.local_init && globalThis._wb_wombat.local_init(name))||globalThis[name];};if(!globalThis.__WB_pmw){globalThis.__WB_pmw=function(obj){this.__WB_source=obj;return this;}}{ let window = _____WB$wombat$assign$function_____("window"); let self = _____WB$wombat$assign$function_____("self"); let document = _____WB$wombat$assign$function_____("document"); let location = _____WB$wombat$assign$function_____("location"); let top = _____WB$wombat$assign$function_____("top"); let parent = _____WB$wombat$assign$function_____("parent"); let frames = _____WB$wombat$assign$function_____("frames"); let opener = _____WB$wombat$assign$function_____("opener"); LiveRamp: The Data Collaboration Platform of Choice

Deliver and measure marketing performance everywhere it matters

Achieve unparalleled outcomes with the most expansive data collaboration network. Connect data across every platform, unlock deep insights, and deliver personalized experiences that fuel growth.

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Why do the world’s most innovative companies choose LiveRamp?

900+ global customers, including many of the Fortune 500, trust LiveRamp with their data

  • The Right Foundation

    Own your future. Tap into groundbreaking strategies in data ethics and enterprise identity. Responsibly connect and power your entire business ecosystem.

  • Flexible Collaboration

    Collaborate with confidence. Uncover opportunities while minimizing data movement across any platform or cloud. It’s all possible with the leading data collaboration network.

  • Premier Global Ecosystem

    Delight consumers everywhere it matters. Activate across the industry’s most expansive network of 650+ partners – including Disney, Hulu, Pinterest, Snapchat, Spotify, and TikTok – for unprecedented scale.

Data collaboration drives measurable outcomes

93 % of enterprises agree data collaboration is critical to driving revenue growth
81 % say it's important or critical to seek partners that have robust capabilities to connect data without relying on deprecated signals like third-party cookies
77 % seek experts in data ethics, consumer privacy, and advanced privacy-enhancing technologies

2024 Research Study: Data Collaboration Fuels Revenue Growth

Connect data in new ways and unlock new paths to revenue internally across the enterprise and externally between ecosystem partners. Download the research study, commissioned by LiveRamp and conducted by Forrester Consulting, to learn more today.

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Find the solution that’s right for your business.

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consumer data strategy

Shed new light on your customers with access to the right data and partnerships

Limited first-party data limiting your customer understanding? Complete the picture with trusted new data sources and build a consumer data strategy that can grow with you.

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Enterprise Identity

Break down data silos with a consistent identity framework, customized to your rules

Customer data scattered across the business? Connect the dots with a unified, enterprise-wide customer view to ensure accuracy and preserve trust everywhere it matters.

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Marketing Impact

Reach your most valuable customers wherever they are spending time, anywhere in the world

Struggling with signal loss? Step into the future with onboarding and activation that maximize marketing impact across the rapidly evolving advertising ecosystem.

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Cross-Media Measurement & Analytics

Gain unprecedented clarity into your media performance

Which media investments are actually working? Unlock the insights to power strategic decisions across all forms of advertising – from walled gardens to programmatic to CTV.

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Media Networks

Build and scale a high-performing media network

Ready to create more value from your first-party data? Unlock the brand-building power of media networks to fuel growth while deepening customer loyalty.

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Clean Rooms

Gain actionable insights with clean room analytics

Signal loss and complex data silos? Easily access and measure advertising effectiveness across walled gardens, channels, and clouds.

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Our customers don’t just dream innovation, they own it.

Consumer Data Strategy

KichenAid a Whirlpool Company

Whirlpool Reaches 5x More Shoppers with Personalized Experiences Everywhere

How the iconic home appliance company boosts business growth, delivers more personalized customer experiences, and deepens measurement with data collaboration.

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Enterprise Identity

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NBCUniversal unites data globally to drive innovation

NBCUniversal leverages enterprise identity and internal data collaboration to see customers in a new light and power impactful innovation.

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Marketing Impact

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Pinterest connects brands with VIP customers

Pinterest uses data collaboration to help brand partners reach their ideal customers and deliver personalized experiences while proving out media investments.

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Cross-Media Measurement & Analytics

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McDonald’s improves media measurement and ROI

McDonald’s created an enterprise-wide customer view, improving media performance and revealing new insights.

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Media Networks

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Sam’s Club fuels its flywheel with a media network

Sam’s Club evolved its rich first-party data into a media network, delighting members, strengthening partnerships, and fueling the business flywheel.

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}