Why paying members are flocking to this under-$20 subscription
Listen and subscribe to The Big Idea with Elizabeth Gore on Apple Podcasts, Spotify, or wherever you find your favorite podcast. Trying to turn followers into revenue? This CEO explains how to do it… This week on The Big Idea with Elizabeth Gore, Outfit Formulas CEO & Founder Alison Lumbatis joins the show to answer the question: How do I turn followers into paying members? Lumbatis shares how she transformed her company Outfit Formulas from free blog content into a $19-a-month membership. By focusing on value, simplicity, and pricing psychology, she built a scalable subscription business from a loyal online audience.To check out more from this episode of The Big Idea, click here. Yahoo Finance’s The Big Idea with Elizabeth Gore takes you on a journey with America’s entrepreneurs as they navigate the world of small business. This post was written by Lauren Pokedoff
