Women’s sports are not just having a moment. They are shaping the future of sports media. Mark Lazarus, VERSANT CEO, and Matthew Hong, President of USA Sports, spoke with Variety's Cynthia Littleton about leaning into that momentum by supporting athletes, expanding audiences and building with a market that continues to prove its power. Read more here: https://bit.ly/4vilGK0
About us
VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!, SYFY, and Versant’s sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, GolfNow and GolfPass.
- Website
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http://www.versantmedia.com
External link for Versant Media
- Industry
- Technology, Information and Media
- Company size
- 1,001-5,000 employees
- Type
- Public Company
Employees at Versant Media
Updates
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Senior Vice President of Strategy & Business Development Celia Kohl will be joining industry leaders at the S&P Global Kagan Media & Telecom Summit to discuss the future of sports media. As the sports media ecosystem continues to evolve, we’re excited to see Celia contribute to this important industry dialogue.
📣We’re looking forward to the S&P Global Kagan Media & Telecom Summit next Tuesday in NYC! Gregory Bedrosian, Managing Partner and CEO of Drake Star, will join William Mao of Octagon and Celia Kohl of Versant Media to discuss “From Rights to Revenue: Shaping the Future of Sports Media”. Key themes include: 🔵 How Multi-Billion-Dollar Rights Deals Are Structured and Valued 🔵 Women’s Sports: Valuation, Programming, and Strategic Positioning 🔵 Private Equity, Institutional Capital, and M&A Reshaping Sports Media 🔵 Emerging Trends and Technologies That Will Define the Next Decade The Summit brings together high-level decision-makers in media, sports, and investment to discuss digital transformation, disruption of traditional content creation and distribution models, new monetization opportunities, and the critical questions shaping the future of the industry.
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MS NOW is set to debut its new lineup in the coming weeks as the organization readies for a consequential midterm election. Forbes highlights MS NOW's position of strength, noting its double-digit year-over-year viewership gains, writing, "The combination of new shows and an aggressive hiring push by the network kicked off 2026 with strong viewership, precisely the foundation the network has been working to build on through the first half of the year." Read more: https://bit.ly/4uWvtFO
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VERSANT CFO & COO Anand Kini discussed building direct-to-consumer offerings for CNBC and MS NOW audiences, our foothold across the golf industry, and how Fandango is positioned in the marketplace. Listen to the webcast of the Evercore TMT Global Conference here: https://bit.ly/3PZugy6
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USA Sports President Matthew Hong joined The Business Case for Women’s Sports podcast to talk about the incredible growth, opportunity, and impact of women’s sports today and what it means to VERSANT. Hong also spoke about VERSANT's women's golf strategy, including coverage of this week's major championship at the iconic Riviera Country Club. "We're super excited [for] what we'll do for the U.S. Women's Open on both USA Network and Golf Channel here in early June...The skill level amongst the top women's players today is absolutely off the charts with the shot-making and the accuracy, so I do think that tends to be underestimated." Listen to the episode here: https://apple.co/4uKFl54
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Versant Media reposted this
Thank you to everyone who joined us at the Nasdaq MarketSite for CNBC Pro Live: Wealth for Women! 🌻 We're so happy we could connect you with some of CNBC’s top wealth advisor contributors. If you're interested in attending future Pro events, tap here for more details: https://cnb.cx/4jPHW9w
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We are proud to announce a new Community Impact partnership with American Corporate Partners (ACP) to support their mission of helping Veterans and Active-Duty Spouses find their next careers. This support will include one-on-one mentoring with VERSANT employees, networking, and storytelling to highlight this amazing organization and those they serve. More to come about this exciting new collaboration. To read more about ACP, please visit their website at www.acp-usa.org #MilitaryAppreciationMonth
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From global business leaders to the biggest voices shaping innovation, CNBC drives the conversations that make an impact. Andrew Ross Sorkin's interview with Jeff Bezos drove increased viewership and social engagement — another example of how CNBC brings audiences into the conversations people want to be part of. Catch a replay of the full interview this Tuesday, May 26th at 7PM ET on CNBC. Or, see here: https://lnkd.in/e2k-sJ6x
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From the studio to communities across the country, we’re proud to see our journalists helping inform, inspire, and connect with audiences in meaningful ways. MS NOW's Symone Sanders Townsend, Ali Vitali, and Jonathan Capehart served as commencement speakers this past week, sharing lessons on curiosity, resilience, and leadership with graduates entering their next chapter. Congratulations to the Class of 2026.
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Versant Media reposted this
A season opener to remember 🏀 As part of our new partnership with Versant Media announced during National Conference, one Club family from Boys & Girls Clubs of Metro Los Angeles had the opportunity to attend the LA Sparks season opener last week. Through USA Sports’ season-long broadcast of WNBA games, this partnership is helping bring the excitement of women’s sports closer to Club youth and families creating moments that inspire, connect and celebrate the power of possibility. We’re grateful to Versant Media and USA Sports for helping make experiences like this possible.

