CJ’s cover photo
CJ

CJ

Advertising Services

Santa Barbara, California 51,292 followers

About us

From pioneering affiliate marketing to powering the future of connected commerce, CJ has been the trusted leader in partnership-based growth since 1998. Founded in Santa Barbara, California, CJ (formerly Commission Junction) is the world’s most established performance marketing platform, trusted by over 3,800 global brands across retail, travel, finance, and home services. Our technology and expertise connect 167K+ publishers and brands to billions of consumers worldwide, driving measurable, profitable growth. As part of Publicis Groupe, and aligned with Publicis Media, we unite data, technology, and strategic expertise to deliver a truly customer-centric approach. With a legacy of innovation and a vision for what’s next, CJ continues to set the standard for performance marketing — building partnerships that scale, campaigns that perform, and commerce that connects.

Website
http://www.cj.com
Industry
Advertising Services
Company size
501-1,000 employees
Headquarters
Santa Barbara, California
Type
Public Company
Specialties
Affiliate Marketing, Performance Marketing, Connected Commerce, Influencer Marketing, Social Commerce, Retail Media, Lead Generation (CPL), Global Program Management, Data-Driven Marketing, AI-Powered Insights, Cross-Channel Measurement, Fraud Prevention & Brand Safety, Martech Integration, Partnership Management, Customer Acquisition, Publisher Recruitment & Expansion, and Commission Management (CPA)

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Updates

  • CJ reposted this

    Just got back from CJU, and I'm still processing how good it was. A few things that stood out to me: Every single meeting I had was a winner. Not one bad one. The caliber of people there, advertisers, agencies, and publishers, was on another level. My access to CJ execs was better than I've ever seen it. I had some interesting conversations around Alfie that I can't fully get into yet, but there's something coming. The awards ceremony had a moment that says everything about this community. They asked everyone to sit down based on how many CJUs they'd attended, until only the true OGs were left standing. The winner's number will surprise you. If you run a program on CJ, I'll tell you straight up, this conference is worth every bit of the ticket price. I'm dropping the full recap video next week where I get into all of it, plus a follow-up with a friend who was also there. You're going to want to see this one. #AffiliateMarketing #CJU #CJAffiliate #AffiliateNerdOut #Networking

  • View organization page for CJ

    51,292 followers

    Great recap and observations from CJ CEO Santi Pierini!

    Twenty-five years of CJU! Two weeks later, I’m still thinking about the conversations we had in Santa Barbara and what they revealed about where commerce is headed. Nearly 1,000 people joined us, representing brands, publishers, creators, agencies, and technology partners. Thousands of conversations took place throughout the week, alongside 28 sessions exploring some of the biggest forces reshaping our industry. Our message this year was Infinite Journeys, Connected by Trust. It reflects something we see every day across CJ. The path to purchase is no longer linear. Consumers discover products through brands, publishers, creators, social platforms, and increasingly AI. They move fluidly between those experiences, and the trusted recommendations they encounter along the way influence what happens next. That is the opportunity behind Connected Commerce: helping brands connect with the trusted voices and experiences shaping customer decisions, wherever those moments happen. One of my personal highlights was having Sean Reardon, CEO of Epsilon, join me on stage to talk about how CJ and Epsilon are bringing Connected Commerce and Connected Identity together to create better shopper intelligence and new growth opportunities across the ecosystem. CJU has changed a lot over 25 years because our industry has changed a lot. But what has made it special has stayed the same: bringing smart people together, building relationships, challenging each other’s thinking, and creating opportunities to grow together. A huge thank you to everyone who joined us, our speakers, sponsors, customers, partners, and the CJ team who put so much into making the week happen.  Twenty-five CJUs down. Still a lot more to build! #CJU2026 #ConnectedCommerce #PartnershipMarketing

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  • View organization page for CJ

    51,292 followers

    CJ is thrilled to be named the Digiday Technology Awards Best Affiliate Marketing Platform for 2026. We share this honor with thousands of advertisers, tens of thousands of click-active publishers, millions of creators, and dozens of the industry’s best technology partners, all of whom made this possible. Our vision is a connected media ecosystem built around how people shop today. In 2026, consumers move from discovery to conversion and loyalty across three paths: ✅On brand-led paths, they follow ads, search, and brand sites. ✅On social-led paths, creators and other trusted voices guide discovery. ✅On AI-led paths, they ask an LLM, and increasingly an agent, for advice. Every shopper builds their own route within and across those paths, and each recommendation along the way enhances the others. Infinite journeys, connected by trust. Over the past several years, we’ve led the industry with innovations designed to empower brands to deliver compelling and consistent messages across all the paths. These advances include: * CJ Cross Channel Journeys insights * CJ 360-AI, with new technology for consumers, marketers, and enterprise teams * CJ for Amazon and CJ for TikTok Shop solutions for these powerful commerce venues * CJ Wallet, which lets shoppers save offers and redeem them online or in-store * CJ Creator Storefronts, a single integrated home for every product a creator recommends * Expansion into podcasts, CTV, and AI agents with great partners * The industry’s best strategy and program orchestration services. Hands down! Thanks to all of our partners and to Digiday for the recognition. We’re excited about what we’ll build with all of you next. #AffiliateMarketing #Affiliate #ConnectedCommerce #DigidayAwards

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  • View organization page for CJ

    51,292 followers

    We're so proud to be shortlisted for this year's GPMAs for - Best AI-Driven Performance Strategy, - Best New Programme Launch or Relaunch with Pizza Hut and Amparo Gil - the Partnership Ecosystem Award The range of categories at the GPMAs this year shows that performance marketing is no longer about running a channel. It's about strategy: building smarter partnerships, creating better experiences and finding practical ways to use AI to drive results. Looking forward to October. #ConnectedCommerce #Partnerships #GPMA

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  • View organization page for CJ

    51,292 followers

    The biggest night of CJU 2026 did not disappoint. We started strong with Sip and spin, PayPal Honey's coffee and DJ set to get the morning going, then moved through mainstage sessions on AI discovery, global partnership strategy, and creator programs done right.  After a full day of learning, it was signature cocktails at Cocktail Hour & ½, followed by our CJ Excellence Awards dinner and ceremony, celebrating 25 years of CJU alongside our incredible award finalists and winners (more on that coming soon 👀)  For the night owls, the CJU Casino and The After Party kept things going well past midnight. Phew!   #CJU2026 #PerformanceMarketing #PartnershipMarketing #MarketingEvents

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  • View organization page for CJ

    51,292 followers

    🏆 Meet your 2026 CJ Excellence Awards winners! This Wednesday night, we honored the partnerships setting the industry bar sky high at the CJ Excellence Awards. This year's winners cover some impressive achievements, from a creator program that leveraged tax season to build consumer trust, to a channel strategy returning more than 26x in booking value for every publisher dollar spent. Swipe through to meet them all, and help us congratulate our winners class of 26! #CJU2026 #PerformanceMarketing #PartnershipMarketing #MarketingEvents

  • View organization page for CJ

    51,292 followers

    CJU day two brought the big stage energy. CJ CEO Santi Pierini opened the day with a look at how customer journeys have split into brand-led, AI-led, and creator-led paths, and what it takes to show up on all three. Futurist Nancy Giordano followed with a keynote on becoming an AI-led organization without losing what makes it human.  Then it was straight into a full slate of content: Connection Lab trainings sponsored by PION, Main Stage sessions sponsored by Ignite Media, 1:1 meetings, and Partner Pop-Ups, before we traded conference rooms for the sandy toes at The Beach Party, sponsored by Chase Media Solutions. 🏖️  #CJU2026 #PerformanceMarketing #PartnershipMarketing #MarketingEvents

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  • View organization page for CJ

    51,292 followers

    As our industry expands and plays an increasingly critical role in commerce marketing, certain people are out in front, leading the charge. This year, as part of the 2026 CJ Excellence Awards, we added a new category to recognize some of the most innovative leaders in our field: CJ Commerce Trailblazers.  We received many nominations during our awards process, and each was carefully reviewed by our Trailblazer judging panel. This year’s 2026 Commerce Trailblazers are: Matt B. (Bailey) - Bank of America Tristan Barnum - Wildfire Systems, Inc. Nicolas Salat-Baroux - Joko Davide Colaiezzi – SPRNV  Dexter Dethmers - Hi Energy AI Jennifer Goodwin - Hi Energy AI  Stéphanie Kipp - Booking.com  Calum Lewis - Dell Technologies  James Little - TopCashback UK  Anna Pavlova - GreenPan  Frank Ravanelli - FOREO  Brian Robbins - LG Electronics  Jessica Ruiz - Ziff Davis    Congratulations to all of the winners! Thank you so much for your contributions to the growth and development of our industry.  #cju2026 #connectedcommerce #affiliate #affiliatemarketing

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