Coupang Public Policy

A central signal we look at when investing in AI is how the technology will help us solve for what our customers want. At the Semafor World Economy Summit, Coupang Corp. Interim CEO Harold Rogers shared how we use AI to understand customer demand, so we can best position products close to customers before they need or even order them. This customer‑first approach guides how we build, operate and invest in AI at scale. Thanks to SEMAFOR for a great conversation.

AI isn’t just shaping the future of trade — it’s already powering it. Today at the Semafor World Economy Summit in Washington, D.C., Coupang’s Harold Rogers shared how we are using advanced AI and robotics to redefine the future of commerce and help American businesses reach new customers around the world. We also announced that Coupang has invested more than $84 million in U.S. and global AI startups, including Texas‑based AI robotics startup Contoro Robotics, whose technology aims to modernize supply chains and improve the global movement of goods. As a U.S. technology company operating globally, we believe smart investments in AI innovation can strengthen U.S. competitiveness, support American exporters and drive real economic growth 🚀 👇 Learn more about today’s announcement in the comments below. #WorldEconomySummit #SemaforWES

We’re looking forward to joining leaders at the Semafor World Economy Summit today.   📍 Geoeconomics of AI session  During the session, Coupang will share how AI is helping power global trade, allowing U.S. businesses to scale internationally, strengthening supply chains and driving economic growth.    👉 Join us in person or watch the livestream here: https://lnkd.in/eYWSY7hH      #WorldEconomySummit #SemaforWES 

Coupang recently launched our new ads at Capital One Arena as part of our partnership with Monumental Sports & Entertainment and the Washington Capitals. These ads highlight Coupang’s work and commitment here in the United States.    For us, this presence represents more than brand visibility. It reflects Coupang’s long‑term commitment to the American economy. As a U.S. technology company, we work with thousands of American businesses — from family‑owned small businesses and farmers to iconic brands — helping them reach customers around the world.    Through this work, Coupang helped American companies export and sell more than $5 billion in U.S. goods and services in 2025 alone, supporting jobs and economic growth nationwide.    Partnering with Monumental Sports is a natural fit. We share a focus on innovation, customer experience and building strong communities. We’re proud to help tell that story in one of Washington’s most iconic venues. Thank you to our partner Socialfly for bringing these ads to life! 🎬 Watch as Coupang’s Bill Anaya shares more: 

Scaling American Entrepreneurship this Women's History Month Coupang is proud to partner with Carlson Labs, an Illinois-based, woman-led wellness brand that is rapidly expanding its international footprint. Carlson Labs’ partnership with Coupang has resulted in: 🚀 48% sales growth in Korea in a single quarter  🚀 Direct access to millions of wellness-focused shoppers  🚀 Seamless export infrastructure – Coupang handles all logistics, freeing up sisters Carilyn and Kirsten to focus on growing their business    As we celebrate Women’s Month, we remain dedicated to expanding global trade and retail technologies that empower women founders to think — and sell — globally. Full story here: https://lnkd.in/g_TuF4mH #WomenEntrepreneurs #WomensHistoryMonth #GlobalTrade

How does an American tech company go global? At Coupang, our journey began with an idea in Boston — and today, we’re proud to support American innovation, jobs and exports on a global stage. From our incorporation in Delaware to our headquarters in Seattle and our NYSE listing, Coupang is one of the fastest growing online retailers in the world, helping thousands of U.S. businesses reach new global customers. In 2025 alone, we helped drive more than $5 billion in American goods and services to international markets, empowering companies to expand their global footprint. We’re excited to share our story — and the impact we’re delivering for American workers, brands and communities. Click through the carousel to see highlights from Coupang’s American growth story, from our roots to our global reach. Read the full story here: https://lnkd.in/ec-ue9gv #Coupang #PublicPolicy #AmericanInnovation #GlobalTrade #TechPolicy #USBusiness #Ecommerce

FARFETCH, Coupang’s global luxury fashion marketplace, is helping connect American designers, boutiques and sellers with customers in more than 190 markets worldwide. The U.S. is also Farfetch's largest market, serving millions of American customers. This reach includes Stadium Goods, the New York‑based marketplace for authentic sneakers, streetwear and collectibles. In 2025, 99% of Stadium Goods’ sales originated and shipped from the U.S., with more than 3,500 U.S.-based selling partners — and American brands — accounting for over 66% of total sales. Together, Farfetch and Stadium Goods are expanding opportunities for American businesses while meeting the needs of a new generation of global, digitally native luxury consumers. #Coupang #PublicPolicy #Farfetch #StadiumGoods #USBusiness #GlobalTrade #LuxuryEcommerce #AmericanInnovation Read more: https://lnkd.in/eENJGZmS

Earlier this month we shared the exciting news about Spread The Love® expanding globally through Coupang. Today, we’re thrilled to go a layer deeper — meet the founders, hear their story and see what global growth looks like behind the scenes. Val and Zach Fishbain built Spread The Love from the ground up in Los Angeles, fueled by a commitment to clean-label, better‑for‑you foods. In this new video Val shares what it means to take a woman and minority‑owned business international — and how partnering with Coupang makes exporting simple, scalable and seamless. From shipping their products to our Riverside, California fulfillment center to reaching customers across the world, their journey embodies what’s possible when U.S. entrepreneurs have the right tools behind them. This is what global opportunity looks like — powered by American innovation and small‑business ambition. Watch their story here: https://lnkd.in/e2tVFj8v #WomensHistoryMonth #USExports #SMBGrowth

This week at NVIDIA’s conference we highlighted how our new AI factory, built on Coupang Intelligent Cloud and powered by NVIDIA DGX SuperPOD, gives our teams the tools to build AI quickly and responsibly, all with the goal of improving the customer experience. Behind the scenes, our end‑to‑end architecture brings together advanced AI, custom robotics, and automation to coordinate every step of the delivery process—driving the fast, dependable service e-commerce customers count on. This commitment to real, scalable innovation has earned Coupang recognition as one of Fast Company's Most Innovative Companies and as a LexisNexis Top 100 Global Innovator. As a Seattle-headquartered technology company, we’re proud to help strengthen America’s innovation ecosystem, deploying advanced AI and partnering with thousands of U.S. businesses to expand the global reach of American goods. Read more: https://lnkd.in/e393uhaX

This month we’re honored to recognize incredible women entrepreneurs who are driving American innovation and expanding opportunities for their communities. Founded by three sisters and headquartered in New Jersey, Karité began in their family kitchen—where the trio experimented with natural ingredients to craft a rich, nourishing cream inspired by the raw shea butter they grew up using in Ghana. The sisters have launched an exclusive partnership with Coupang to bring their products to new customers across Asia. They join thousands of U.S. companies using the platform to sell billions in American goods globally each year. "We chose Coupang because it’s trusted by consumers in Korea and Taiwan and reaches them directly," said Abena Slowe, co-founder and Chief Operating Officer at Karité. "This is our very first time selling in Asia. Coupang’s technology, logistics expertise, and ongoing support made the process simple and easy to handle, which allows us to focus on growing our brand." We’re proud to partner with Karité as they bring high‑quality, women-led products to new global markets. Read more about their story here:  https://lnkd.in/eeVmxtAX #WomensHistoryMonth #AmericanExports