Staffbase

Nur 44% der Kommunikator*innen halten ihre Erfolgsmessung für effektiv. Gehörst du dazu? 🤔 Wirkungsmessung ist längst kein „Nice-to-have“ mehr. Sie entscheidet über Budget, Priorisierung und die strategische Relevanz deiner Arbeit in der Unternehmenskommunikation. In der Praxis fehlen jedoch häufig die Zeit, die Tools oder ein einfacher Einstieg. Genau deshalb konzentrieren sich Thomas Mickeleit (Gründer von KommunikationNeuDenken!) und Julie Duske (Principal Internal Communications Manager bei Staffbase) im Webinar am 16. April auf die Praxis der Wirkungsmessung: 📊 Wer hat unsere Nachrichten wirklich gesehen? 📊 Wie war die Stimmung – positiv oder negativ? 📊 Haben unsere Botschaften überzeugt und zum Nachdenken angeregt? Die beiden beantworten auch gerne deine ganz individuellen Fragen zum Thema. 👉 Melde dich jetzt kostenlos an: https://lnkd.in/eAcVuRuf

Many organisations are struggling with their AI deployment. What’s your biggest AI rollout challenge right now? 🤖👇 Vote below. 1️⃣ Data quality, governance & infrastructure gaps 2️⃣ Employee buy-in and change management 3️⃣ High costs & unclear ROI 4️⃣ Trust issues — fear and anxiety about AI If you’re leading an AI rollout, I’d genuinely love to hear your perspective in the comments too. 💡 For those in APAC, Ramak Salamat, Kevin Hähnlein and Alice Spraggon will unpack this in our upcoming LIVE session: AI at Work — Is your AI rollout failing the frontline? 📅 10 March 2026 (Tuesday) ⏰ 11am AEDT 👉 Don't miss out and sign up here: https://staffba.se/3ZG6NTO Looking forward to the discussion and hearing your insights.

We’re kicking off the year with personalized, inclusive, and AI-powered experiences for admins and employees. 🚀 🎥 Staffbase Live — live streams and town halls that reach every employee 🎧 On Air — AI-powered audio summaries of your content  ✅ Tasks — for managing and tracking work 🌍 AI Video Subtitles — automatic, inclusive video captioning 🎨 Content Designer for Pages — for faster, simpler page creation 🛡️ Content Governance — for easily monitoring and fixing outdated content 📩 Dynamic Block Targeting — for personalized emails at scale … and more! Full video in the comments.

A very special postcard from the City That Never Sleeps! 📮 Last week, our latest 10-year anniversary class touched down in New York City for a once-in-a-lifetime celebration of growth, excellence and achievements. From watching the New York Knicks play the LA Lakers to a private tour of the MoMA and the breathtaking skyline at Top of the Rock, this trip was about more than just sightseeing. Together with our executive leadership team, these team members celebrated a decade of making a difference. Our anniversary program honors milestones at 2, 5, and 10 years, with each special celebration deeply rooted in one of our core values. Because at Staffbase, we celebrate the people who fuel our mission every single day. 🧡

I have a feeling 2026 will be the last year humans are the majority of your direct audience. Most of what we write in HR and comms won't be read by people anymore—it'll be read by AI. Chatbots answering employee questions. AI summaries explaining your strategy. Personalized audio briefings (like our Staffbase On Air). AI is the new middleman between what you write and what people actually consume. So the question isn't "How do I prompt AI to write better?" It's "How do I write so AI doesn't distort what I mean?" That’s what I shared on stage at the Ragan AI Horizons Conference yesterday. When your message gets summarized, retrieved, and reused by machines, how do you make sure the signal survives? We call it Durable Writing™ It’s about structuring content so the intent, logic, and priorities hold up no matter how an AI "interprets" it. Because when AI is the reader, clarity isn't a nice-to-have. It's how you stay in control. Here are all the details and the Durable Writing prompt (incl. a self-assessment tool): https://lnkd.in/dVPQvjcc

Great ideas can come from anywhere, but they flourish when we come together. 🤝✨ Last week marked the return of Staffbase CAMP, our annual flagship event where we set the tone for the year ahead. This year, however, we reinvented the tradition with a new hybrid format: a global virtual session followed by regional kickoffs around the world. From our Product and DACH GTM teams fueling up in Chemnitz to our Venture Market teams taking over London, the energy was unmatched. And the momentum hasn't stopped—right now, our Americas team is hitting the ground running in New York to set the tone for our biggest year yet. 🧡 Swipe through for a behind-the-scenes look at the energy, alignment, and team ready to lead the leap.

Excellence isn't an accident. It’s grit, boldness, and the refusal to settle for "good enough." ⚡️ Last year, we launched Winners Club, our excellence program to honor the trailblazers in our Go-To-Market organization who redefine what’s possible. At Staffbase Camp, our global kickoff event for 2026, we did it again—unveiling the new class of challengers who not only met, but shattered, expectations in 2025. From recognizing the lessons in every challenge to celebrating big wins, these talented individuals went the extra mile, and proved what’s possible when you’re empowered to make a difference. The prize? A once-in-a-lifetime Staffbase adventure to the volcanic island of Sicily! 🏆 Congratulations to our Winners Club class of 2025! Here’s to Jack, Amelia, Lorne, Colin, Rush, Andrew, Patrick, Jan, Robin, Luke, Leonard, James, Martyna, Stefanie, Krisztina, Max, Robin, Dominic, Christoph, Jennifer, Ryan, Olly, Valentinos, Laura, Karen, Clara, Alex and Simon. Thank you for showing us what it truly means to take ownership!

From "Minijobber" in 10th grade to professional developer. The next generation of engineers at Staffbase. 🧑💻 Meet Elias, apprentice in engineering based in Chemnitz, in this week's #MyOwnStory. Elias joined us in early 2023 before he even finished high school. Fast forward to today: He's not just writing code at Staffbase; he's also running his own company on the side. To Elias, taking ownership isn't just about success. It’s about having the "possibility to fail" and using those lessons to climb the next mountain. Swipe the slides to learn more about his philosophy on growth and to get a glimpse into his life outside of engineering (including a very tough choice between pizza and pasta). On the lookout for a new professional challenge in 2026? We are hiring! Check out our open positions and apply today 👉 https://staffba.se/4k1Zb7q

✨ Happy New Year, LinkedIn! Kicking off 2026 with something I’m genuinely excited to share: 📧 New Year. Better Emails. 3 Employee Email Resolutions for 2026 Designing emails people want to read comes down to clarity, intention, and focus. On January 28, I’ll be hosting this webinar alongside Tara Walker, Director of Customer Success, and joined by three incredible guest speakers who work closely with employee communication every day and bring real-world perspective to what actually works in practice: 💌 Jane McEntegart 💌 Samantha Hillstrom 💌 Nicole Ciccotti de Oseguera Together, we’ll share practical, design-led insights from real customer work on how to create employee emails that people actually want to open, scan, and act on without overcomplicating the message. 👉 Join us on January 28 https://staffba.se/4bqDqMd Looking forward to starting the year with thoughtful conversations about better, more intentional employee communication ✨

Looking ahead to a bright year for our teams! 👀✨ New year, new moments, and plenty to look forward to — from coming together at Staffbase Camp and VOICES to celebrating milestones, recharging, and growing as one team. Across departments, regions, and time zones, we’re looking forward to moments of focus and collaboration, shared experiences, and celebrations along the way. Some moments will be big, some quieter, but all of them will be shaped by the people who make Staffbase what it is. This is what’s coming up at Staffbase in 2026. And we can’t wait to experience it together. 🧡