Wisconsin
Population estimates, July 1, 2024, (V2024) 5,960,975
People
Population
Population estimates, July 1, 2025, (V2025) 5,972,787
Population estimates, July 1, 2024, (V2024) 5,960,975
Population estimates base, April 1, 2020, (V2025) 5,894,323
Population estimates base, April 1, 2020, (V2024) 5,894,170
Population, percent change - April 1, 2020 (estimates base) to July 1, 2025, (V2025) 1.3%
Population, percent change - April 1, 2020 (estimates base) to July 1, 2024, (V2024) 1.1%
Population, Census, April 1, 2020 5,893,718
Population, Census, April 1, 2010 5,686,986
Age and Sex
Persons under 5 years, percent 5.2%
Persons under 18 years, percent 20.8%
Persons 65 years and over, percent 19.6%
Female persons, percent 49.9%
Race and Hispanic Origin
White alone, percent 86.1%
Black alone, percent(a) 6.7%
American Indian and Alaska Native alone, percent(a) 1.2%
Asian alone, percent(a) 3.5%
Native Hawaiian and Other Pacific Islander alone, percent(a) 0.1%
Two or More Races, percent 2.4%
Hispanic or Latino, percent(b) 8.4%
White alone, not Hispanic or Latino, percent 78.9%
Population Characteristics
Veterans, 2020-2024 288,078
Foreign-born persons, percent, 2020-2024 5.2%
Housing
Housing Units, July 1, 2024, (V2024) 2,821,094
Owner-occupied housing unit rate, 2020-2024 67.8%
Median value of owner-occupied housing units, 2020-2024 $266,500
Median selected monthly owner costs - with a mortgage, 2020-2024 $1,689
Median selected monthly owner costs - without a mortage, 2020-2024 $659
Median gross rent, 2020-2024 $1,087
Building Permits, 2024 23,826
Families & Living Arrangements
Households, 2020-2024 2,479,480
Persons per household, 2020-2024 2.33
Living in the same house 1 year ago, percent of persons age 1 year+ , 2020-2024 88.2%
Language other than English spoken at home, percent of persons age 5 years+, 2020-2024 9.0%
Computer and Internet Use
Households with a computer, percent, 2020-2024 94.7%
Households with a broadband Internet subscription, percent, 2020-2024 90.3%
Education
High school graduate or higher, percent of persons age 25 years+, 2020-2024 93.6%
Bachelor's degree or higher, percent of persons age 25 years+, 2020-2024 33.4%
Health
With a disability, under age 65 years, percent, 2020-2024 8.7%
Persons without health insurance, under age 65 years, percent 6.4%
Economy
In civilian labor force, total, percent of population age 16 years+, 2020-2024 65.2%
In civilian labor force, female, percent of population age 16 years+, 2020-2024 61.9%
Total accommodation and food services sales, 2022 ($1,000)(c) 16,626,749
Total health care and social assistance receipts/revenue, 2022 ($1,000)(c) 65,814,972
Total transportation and warehousing receipts/revenue, 2022 ($1,000)(c) 20,718,535
Total retail sales, 2022 ($1,000)(c) 121,958,764
Total retail sales per capita, 2022(c) $20,704
Transportation
Mean travel time to work (minutes), workers age 16 years+, 2020-2024 22.2
Income & Poverty
Median households income (in 2024 dollars), 2020-2024 $77,485
Per capita income in past 12 months (in 2024 dollars), 2020-2024 $43,373
Persons in poverty, percent 10.3%
Businesses
Businesses
Total employer establishments, 2023 144,774
Total employment, 2023 2,642,958
Total annual payroll, 2023 ($1,000) 161,457,823
Total employment, percent change, 2022-2023 1.6%
Total nonemployer establishments, 2023 397,269
All employer firms, Reference year 2023 101,315
Male-owned employer firms, Reference year 2023 60,702
Female-owned employer firms, Reference year 2023 19,796
Minority-owned employer firms, Reference year 2023 9,385
Nonminority-owned employer firms, Reference year 2023 83,495
Veteran-owned employer firms, Reference year 2023 3,867
Nonveteran-owned employer firms, Reference year 2023 88,478
Geography
Geography
Population per square mile, 2020 108.8
Population per square mile, 2010 105.0
Land area in square miles, 2020 54,167.14
Land area in square miles, 2010 54,157.80
FIPS Code 55