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AP Content Services is the content marketing and advertising service of The Associated Press. We collaborate with brands and advertisers worldwide to create and distribute authentic, impactful stories.
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AP Content Services & Advertising reposted this
The U.S. elections are underway and are already dominating the news cycle. As the leading provider of accurate, nonpartisan results, AP Elections has the trusted data and iconic visuals you need to make the most of the opportunity. Whether you’re a media company capturing the spike in attention or a data user analyzing the impact of the outcomes, AP Elections is the source of truth. Learn more > https://lnkd.in/ei2QEngx
AP Content Services & Advertising reposted this
On Friday, the Artemis II splashed down off the coast of San Diego, marking the end of a journey that took four astronauts around the moon and further from Earth than any other humans have been before. AP was there, covering this historic event from liftoff to splashdown. Take a look at the amazing images captured and how our audience was tuned in. #ArtemisII
On Friday, the Artemis II splashed down off the coast of San Diego, marking the end of a journey that took four astronauts around the moon and further from Earth than any other humans have been before. AP was there, covering this historic event from liftoff to splashdown. Take a look at the amazing images captured and how our audience was tuned in. #ArtemisII
AP Content Services & Advertising reposted this
Join The Associated Press to celebrate the 50th Anniversary of the women’s basketball poll during the Final Four in Phoenix. The AP Top 25 Fan Poll Experience will be held April 2-4 at Arizona State's First Amendment Forum in the Walter Cronkite School of Journalism and Mass Communication. Fans will be able to see how the poll has served as a roadmap for the rise of the sport, vote in-person for their favorite players, coaches and programs during the poll era, hear some of the biggest newsmakers in the game —Cheryl Miller, Ann Meyers Drysdale, Jennifer Rizzoti and ASU icons like Charli Turner Thorn — talk about the impact the poll had on their careers. During the celebration, the AP will honor Delta State University. The Lady Statesmen were ranked No. 1 in the first-ever poll. Voting is open for to weigh in on the top players, coaches and programs during the poll era so cast your votes now and visit the exhibit starting tomorrow! ➡️ bit.ly/47SD4eH
AP Content Services & Advertising reposted this
Introducing AP’s inaugural Press Freedom Week! Join us for a free, weeklong series of conversations designed to take you behind the scenes of how independent journalism really works and why it matters. Together, we’ll explore how journalists secure access, stand up for their independence and hold powerful institutions accountable on behalf of the public — and what’s at stake when that work is challenged. Be part of these candid conversations about the future of press freedom, the responsibility that comes with reporting freely and the daily work required to keep a free press strong. Register for free now: https://lnkd.in/e3AinFZT #PressFreedomWeek
The red carpet was rolled out one last time for the 2026 Oscars, and AP was there as always to take fans from the red carpet to inside the show to the various afterparties. Our fans showed up, racking up over 3.5 million video views across platforms from AP's coverage. These videos included everything from red carpet arrivals, celebrity interviews and the backstage press room. It's not too late — be part of our other huge pop culture moments such as the Met Gala in May by reaching out today.
Our coverage of the 2026 Winter Olympics was our most comprehensive yet. Despite not having access to actual competition footage, we were able to produce over 100 videos, generating 15M+ views across platforms. We also drove great site traffic, with over 10M page views on our dedicated Olympics hub page. Our hub page housed all of our Olympics coverage, from videos to text stories to interactives. #WinterOlympics2026 #MilanoCortina2026
Check out this great opportunity to directly connect with industry leaders about the World Cup, and how your brand can be part of the conversation later this year. Get all of your questions answered and hear from Major League Soccer's EVP and COO, Dan Courtemanche and some of AP's renowned sports journalists!
The World Cup Effect: Opportunities for Media, Business and Communities Even though the course just kicked off, you can still be part of the action! Catch up on Session 1 and be ready to join the conversation. Dive into the opportunities, challenges and logistics surrounding the global phenomenon of World Cup 2026 — returning to North America for the first time since 1994. Start the program with a World Cup crash course with AP journalists, including: - Sports writer Anne Peterson - Global soccer correspondent James Robson - Director of global beats Ricardo Zúñiga - SNTV's Davidde Corran - AP’s business reporter Wyatte Grantham-Philips - AP’s deputy sports editor for international sports Karl Ritter The program concludes with a conversation on business opportunities and risks featuring Major League Soccer’s executive vice president and chief communications officer, Dan Courtemanche and AP’s global business editor Cara Rubinsky. Every registrant also receives a free trial to the World Cup Planner. Sarah Wait, director of global partnerships at Onclusive, will walk through how to build the perfect communications calendar. SPECIAL OFFER: Get 2 sets for the price of 1! Bring a colleague and maximize the value for your team. FIND MORE DETIALS AND REGISTER HERE: https://lnkd.in/gqQP4cGH
AP Content Services & Advertising reposted this
Earlier this week, I was incredibly honored to be invited by ADWEEK Editor in Chief, Ryan Joe, to write a column in defense of news advertising in the midst of a war that seems to be wratcheting up every day. The truth is that demand for news is spiking, there is no brand-safety or suitability penalty associated with advertising in news according to multiple reputable sources, news is one of the last mass channels left, delivering 14% unduplicated reach while also over-indexing on affluent households! Most importantly for the performance marketers out there, it outperforms all other content verticals in terms of ROAS and Growth! What’s holding you back from advertising in news? For CMOs juggling performance pressure and brand stewardship priorities, news advertising is not a risky edge case, it’s the very best path forward - right now - in the midst of a war - to drive the business outcomes you’re on the hook for and strengthen your brand in the process. Receipts are many and they are incorporated in my column. #FutureofNews, Ad Fontes Media, Stagwell, IAB Assembly Global The Trade Desk https://lnkd.in/e3DJVa8p
