Modibodi® began in late 2013, but it took almost two years of picking, prodding, prototyping, washing, wearing, testing and fine-tuning to develop. We consulted with up to 100 textile engineers and fibre companies (both in the USA and Australia). We conducted close to 1,000 scientific tests. And we worked with leading Australian lingerie designers and manufacturers to create our patented finished product. Modibodi® uses high quality, tech savvy fabrics (like Bamboo, Merino Perform Wool and Microfibre) and the latest in breathable, antimicrobial fibres with our patented Modifier Technology – a super slim (only 3mm) stain resistant lining for modern periods and leaks, and Modifier Air Technology – a moisture-wicking, odour-fighting lining for getting sweaty. About Founder & CEO Kristy Chong Kristy’s the CEO and creator of Modibodi™. She’s a mum on a mission, a fash-tech entrepreneur and a social advocate for women’s health issues and rights. With over 13 years in senior PR roles for organisations including McDonald’s Australia, sanofi-aventis and Edelman PR, Kristy’s worked with some of the biggest brands in the business. Fast forward to 2011, when the concept of launching her own business ignited. This ambition saw her design, develop and scientifically prove her patented Modifier Technology leak-proof undies and transform this into the Modibodi® collection: a reusable, sustainable range of singlets, sweat-proof undies and activewear created to liberate us. Kristy’s vision is to build a brand that makes the world better by empowering every bodi to make real, positive change. As part of this vision, Modibodi® actively supports causes and organisations close to our heart, such as Share the Dignity and Days for Girls. Modibodi® has also won (and been nominated for) numerous product and business awards including Telstra Business Women's Awards, Australian Womens Weekly Women in Business Awards, Ausmumpreneur, Aust Fin Review Aspire Awards.
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Sydney, AU
Modibodi reposted this
So proud to see this come to life. After almost four years of our leakproof underwear partnership, we’ve just launched the first ever PUMA Group x Modibodi Swimwear range - a natural next step in combining performance, innovation and confidence in every moment that matters. A huge team effort to bring this to market. Onwards. Upwards.
Modibodi reposted this
Uniform Group is kicking off 2026 by welcoming a new brand partner - Modibodi. Founded in 2013, Modibodi is a specialist period underwear brand and a global leader in washable underwear, recognised as the #1 specialist across Australia, the UK and Europe, with more than 10 million pairs sold since launch. Modibodi is known for thoughtful product design and ongoing innovation, using patented merino wool technology for natural moisture control and long-lasting protection. Their range is designed with comfort and performance front of mind. Since 2022, Modibodi has partnered exclusively with PHS in the UK to support education programs across more than 25,000 schools, delivering over one million reusable pairs to students, making this partnership a natural fit for our range. Modibodi will be launching in select Uniform Group stores, and we’re looking forward to introducing the range as part of our broader product offering in the year ahead. #UniformGroup #Modibodi #NewBrandPartner #EducationPartnership
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