The growth engine for your WordPress agency
Join over 8,000+ agencies scaling their business with the official WordPress partner program. Discover new clients, increase profits, and reduce stress. Signing up takes less than a minute!
Products and hosting Trusted by 160 million worldwide
SCALE, earn, STAND OUT
From lead generation to client billing and revenue share, everything here is built to help your agency grow—on your terms.
A stream of qualified leads
Receive vetted leads and enjoy exclusive visibility in directories across Automattic sites.
Commissions of up to 50%
Build reliable, passive income by recommending the top WordPress tools to your clients.
Savings of up to 80% on tools you already use
Get discounts on everything from Jetpack licenses to hosting from Pressable or WordPress.com and dozens of WooCommerce extensions.
Flexibility with no lock-ins
Your agency is in control. No minimum to join, exclusivity, or mandatory migrations.
Simplified client billing and site management
Streamline processes with a dashboard for site updates, license management and client billing.
Difficult to manage hundreds of sites?
We fixed that.
When agencies succeed, WordPress improves. That’s why we created Automattic for Agencies. It combines hosting, commerce, security, and support to boost your efficiency and profits.
Highlight: Big Red Jelly
Find out how Automattic for Agencies helps Big Red Jelly enhance partnerships and increase revenue.
In the field: WordCamp
Discover how Automattic for Agencies helps new and established agencies grow and improve their business.
Partnering with Automattic has helped our agency grow by providing a consistent flow of quality leads. The program has been a valuable resource for building our pipeline and connecting us with clients who align with our services. It’s been a great addition to our growth strategy.
Joe Riviello, CEO
I work closely with our builders to identify optimal online tools for our clients, ensuring we deliver top-tier websites. Our streamlined process, facilitated by Automattic for Agencies, enhances both website functionality and our clients’ business outcomes.
Lauren Robinson, Online Tools Lead
Grow and Unlock more
From directory placement to partner support and better commissions, see how far the program can take you.
| Tier benefits at a glance |
 Activated
|
 Partner
|
 Pro Partner
|
 Premier Partner
|
| Volume Discounts & Revenue Share |
 Included |
Included |
Included |
Included |
| Priority Program & Product Support |
Included |
Included |
Included |
Included |
| Access to Automattic Sales Teams |
Included |
Included |
Included |
Included |
| Portal with tools to streamline & scale operations |
Included |
Included |
Included |
Included |
| Agency Directory Listings |
 Not included |
Included |
Included |
Included |
| Exclusive Partner Badges |
Not included |
Included |
Included |
Included |
| Qualified Lead Distribution |
Not included |
Not included |
Included |
Included |
| Assigned Partner Manager |
Not included |
Not included |
Included |
Included |
| Co-Marketing Opportunities |
Not included |
Not included |
Included |
Included |
| Annual Credit for WooCommerce and Jetpack Extensions |
Not included |
Not included |
Not included |
Included |
| Free three-month Parse.ly trial |
Not included |
Not included |
Not included |
Included |
| Marketing development funds |
Not included |
Not included |
Not included |
Included |
Tier benefits at a glance
Activated
Partner
Pro
Premier
Volume Discounts & Revenue Share
Priority Program & Product Support
Access to Automattic Sales Teams
Portal with tools to streamline & scale operations
Agency Directory Listings
Exclusive Partner Badges
Qualified Lead Distribution
Assigned Partner Manager
Co-Marketing Opportunities
Annual Credit for WooCommerce and Jetpack Extensions
Free three-month Parse.ly trial
Marketing development funds
Win more projects.
Earn more from each one.
Since June 2024, we’ve delivered over $3 million in pre-qualified projects to our agency partners.
$3M
Delivered to our agency partners
Stand out with exclusive listings in Automattic directories
As part of Automattic’s partner directories, your agency stands out in a crowded marketplace, earning a spot in front of businesses actively looking for expert help. Step into a pipeline of qualified opportunities, with listings on WooCommerce.com, Pressable.com, Jetpack.com, and WordPress.com.
Receive warm, qualified leads
Pro partners are eligible to receive direct leads from across Automattic sales teams—no cold calls or chasing down work—just more of the right kind of projects from your most ideal clients.
Stay ahead of the curve
Stay ahead of the curve. Automattic for Agencies partners get access to training sessions, product deep dives, and insights to help your team sharpen skills, expand service offerings, and grow your reputation as WordPress experts.
Early access to new product launches
Be the first to know—and the first to market. As a trusted partner, you’ll get early access to new tools and features across WordPress.com, WooCommerce, Pressable, Jetpack, and more. That means more time to test, package, and deliver cutting-edge solutions to your clients.
50%
Recurring commissions
Build a revenue stream that rewards you consistently
With recurring commissions of up to 50% on everything from hosting to extensions, you can earn steady revenue simply by recommending the tools you already use.
Skip the ticket queue and get fast, expert help when you need it
As your partnership expands, unlock priority support benefits, including faster response times and direct access to technical subject matter experts. These seasoned professionals speak your language and understand the nuances of working with clients, managing multiple sites, and scaling high-impact solutions.
You’ll also get priority migration support when you move clients to an Automattic-based host.
80%
Savings on WordPress tools
Save up to 80% on the best tools in WordPress
Immediately improve your bottom line without raising client fees. Choose from more than 60 products and hosting plans, including:
- Hosting plans from Pressable and WordPress.com
- WooCommerce extensions and payment solutions
- Jetpack security, speed, and growth tools
A dedicated partner manager
When your agency reaches pro-level status, you’ll gain a dedicated Partner Manager—your direct line to strategic support, co-marketing opportunities, and tailored growth advice. Whether you’re stuck on a pitch or planning your next big move, you won’t have to go it alone.
Fewer tools. Faster workflows.
No more tool overload.
Manage all your sites, clients, and products from one intuitive dashboard—so your agency can work faster and smarter.
Centralized client and site management
Automattic for Agencies combines licenses, updates, and billing. Simplify your tasks and solve problems before clients notice.
A build-a-cart referral tool
Build a custom cart with 60+ Automattic products. Manage licenses, while clients pay directly. Earn ongoing commissions.
All in one.
Scalable, agency-first stack.
Enjoy unparalleled access to the technology powering millions of sites worldwide. Deliver faster sites, safer experiences, and smarter commerce with proven tools. Learn more about the Hosting stack.
Hosting
Woo
JetpackHosting
Provide your clients with fast, responsive hosting. Automattic’s WordPress infrastructure scales to meet any client’s needs.
WordPress.com
WordPress.com offers simplicity, speed, and security right away. It’s a fully-managed platform with top-notch infrastructure, available to Automattic for Agencies partners at special rates, with easy onboarding and setup.
Pressable
Pressable provides exceptional WordPress hosting using WP Cloud, perfect for demanding clients. Benefit from global edge caching, high-frequency CPUs, resource isolation, and a wealth of automated management tools.
WordPress VIP
WordPress VIP serves clients who need enterprise-level scalability and compliance. It’s a trusted platform for the world’s largest publishers and organizations—and a powerful way to expand your service tier.
WooCommerce
WooCommerce helps you build custom, scalable stores that easily integrate with payments, marketing, and design tools. It’s perfect for stores of any size.
A share of processing revenue
Refer clients to qualifying payments providers and earn a share of processing revenue. When you bring a new store to life, you now share in the upside. It’s passive income that grows alongside your clients.
Discounts and commissions for extensions
Automattic for Agencies offers big discounts on key WooCommerce extensions. Purchase in bulk, manage licenses easily, and assign them to clients. Create a pre-built cart for clients to buy themselves and earn ongoing referral commissions.
Key extensions included in the program:
- WooCommerce Subscriptions
- WooCommerce Memberships
- WooCommerce Bookings
- Product Add-ons
- Composite Products
- And More!
Jetpack
Jetpack is a modular toolkit that makes WordPress faster and safer. Use the complete plugin or specific tools you need. Here’s just a small preview of the Jetpack features available:
Real-time backups
Automatically save every site change in real-time and restore to any point with one click.
Spam protection
Block spam comments and malicious login attempts automatically with Akismet-powered protection against millions of known attackers.
Real-time malware scanning
Daily automated scans detect vulnerabilities and malicious code with one-click fixes to keep your site secure around the clock.
A web application firewall
Monitor and block malicious traffic in real-time with automatic rule updates to protect against the latest threats.
Core Web Vitals optimization
Improve loading speed and Google rankings with one-click optimizations like Critical CSS and deferred JavaScript.
Video hosting
Host unlimited, high-quality videos ad-free on WordPress.com’s global network without distracting recommendations.
Super fast site search
Deliver instant, powerful search results that help visitors find exactly what they need quickly and easily.
And more!
Includes social auto-posting, downtime monitoring, site stats, SEO tools, and dozens of features to grow your site.
Everything you need to know
What is Automattic?
Automattic is the company behind WordPress.com, WooCommerce, WordPress VIP, Pressable, Jetpack, Tumblr, and more. It is known for its contribution to the open-source WordPress project and offers a range of products and services related to publishing, e-commerce, and security.
What is Automattic for Agencies?
Automattic for Agencies is the ultimate partnership to access agency pricing, referral earnings, premier support, and cutting-edge tooling for agencies using WordPress.com, Pressable, WooCommerce, Jetpack, and more.
How can our agency benefit from partnering with Automattic?
Agencies can get specialized support, economic incentives on Automattic products, training, and resources to improve product deployment and operational efficiencies.
How do I join?
Sign up for the program today to gain immediate access to new tools and resources crafted to enhance your work with clients.
Are there any costs associated with joining the program?
Joining the program has no associated costs. Progression is based on revenue generated within Automattic’s ecosystem.
Do I need to host my sites with Automattic to join?
No. You’re free to participate in the Automattic for Agencies program with whichever host you prefer.
What’s the difference between the Automattic Affiliate Program and Automattic for Agencies?
The Affiliate Program is for content creators earning commissions, while the Agencies Program is for agencies who sell custom, 1:1 solutions based on a client’s unique needs.
For Agencies – Automattic 
