Protis Global

The non-alc beverage space needs leaders who understand formulation without alcohol, marketing to health-conscious consumers, and distribution channels that are still being built. Finding that combination permanently is hard. Interim leaders with cross-category experience can plug in fast. Our article covers how to make interim executive engagements work in non-alc. https://lnkd.in/eGa_izYi

Join us Unshaken Leadership, hosted by James Cornell, VP of Business Development Wine and Spirits at Protis Global, brings you inside the minds of the leaders shaping the adult beverage industry. With more than 20 years in hospitality, James sits down with bold thinkers building resilient brands and navigating a constantly evolving market. This episode features John Sutton, CEO of The Wine Group.  Pull up a seat. This is how the best in the business stay… unshaken. Register Today! https://hubs.ly/Q04d1NWF0

New article: Cannabis Recruitment Agency Specialization — why multi-state compliance knowledge is non-negotiable. At Protis Global, our cannabis practice is built on understanding the operational realities of this industry. Not just the growth narrative, but the day-to-day compliance demands that make or break operations. Full breakdown on the blog. https://lnkd.in/e6ha3g3p

Tequila's growth story is remarkable. Premium tequila has outpaced nearly every other spirits category, and the leadership driving that growth combines deep spirits knowledge with luxury brand building. Our article traces the rise and the executive talent that made it possible. https://hubs.ly/Q049Ssqd0

New article: Executive Search Firm Partnership Best Practices for Wine & Spirits Leaders. We work with wineries, distilleries, and distributors across the country, and the most successful searches share common traits — transparency, industry depth, and alignment on what success looks like beyond the first 90 days. Full breakdown on the blog. https://hubs.ly/Q049SlLf0

Cannabis recruitment done wrong costs more than money — it costs compliance. Multi-state operators need recruitment partners who understand the regulatory complexity of each market. Seed-to-sale tracking systems. State licensing nuances. Background check requirements that change by jurisdiction. Our new article digs into what cannabis recruitment specialization actually looks like. https://lnkd.in/e6ha3g3p

HR should be a growth lever, not a support function. Paul Parker built his career aligning people strategy with business growth — treating HR as the engine, not the service desk. Our video covers his approach. Essential viewing for CHROs and CEOs who want HR to drive business results. https://hubs.ly/Q049SsNF0

Metrc. BioTrack. State-by-state licensing. Background check nuances that change by market. Finding cannabis executives who navigate all of this requires a recruiter who speaks the language fluently. Generalist firms consistently underestimate this complexity. Our article covers why specialization isn't optional in cannabis recruitment. https://lnkd.in/e6ha3g3p

In wine and spirits, the best candidates aren't on job boards. They're running successful operations and only open to conversations from recruiters they trust. That's why the depth of your search firm's network matters more than the size of their database. Our article covers how to evaluate search partners for this kind of deep industry access. https://hubs.ly/Q049Sngx0

Jägermeister went from shot glass staple to premium spirit. That evolution didn't happen by accident. Joe Fortune discusses the family-led transformation of one of the most recognizable spirits brands in the world — and the leadership decisions that made it possible. Beyond the Bottom Line podcast. https://hubs.ly/Q049SpJ20