Yahoo Ads

Think Yahoo is just for older generations? Think again. 🤔 Nearly 250 million unique people in the US visit Yahoo properties every month — spending over 65 billion minutes with us. But here’s what might surprise you about WHO is showing up...

Yahoo NewFront, in motion. From premium moments to powerful outcomes, this is how Yahoo shows up. What’s next starts here. 📍

Last night, we took the NewFront stage and made one thing clear: Yahoo is building what’s next. 🔥 Powered by Yahoo Scout, our AI intelligence layer, every pixel is smarter. We’re tapping into the unmatched power of Mail (purchases) + Search (intent) + Content (interests) to understand what people care about in real time and help brands show up when it matters most. We backed it up with major momentum: 📈 Yahoo Finance expands with new partners, new content, and a more personalized experience ⚽ Yahoo Sports levels up for the World Cup with new talent and premium video 📬 Yahoo Mail introduces Planner, unlocking utility-driven moments through Sponsored Events 📰 Yahoo News delivers AI-powered experiences that help audiences cut through the noise All connected. All powered by first-party data. All built to drive stronger performance. And we closed it out with a show-stopping set from Grammy Award-winning artist Leon Bridges. This is where smarter signals meet real results. This is Yahoo. 💜

Let’s be honest: not all data is created equal. 🤷♀️ At Yahoo, it comes from real engagement from 250M people — checking mail, tracking investments, following their teams, and searching for what’s next. That activity creates powerful signals that power your advertising: 📩 $25B in purchase signals from Yahoo Mail 🔎 Billions of searches revealing real-time intent 📰 Content views showing what billions of people care about Most platforms see a moment. Yahoo sees the whole story.

don't tell my boss 😅

One week until Yahoo NewFront! 🔥 We’ve been making every pixel smarter across News, Sports, Finance, and Mail—along with something new (hi, Yahoo Scout). For you, that means proprietary data driving unmatched scale, precision, and performance. Next week, we put it all on stage. See you there. 💜

Awards season isn’t just about who wins. It’s about who’s watching, talking, and sharing every moment. Yahoo is where that energy comes to life. ✨ And with the Oscars this Sunday, the conversation is only getting louder. From the Golden Globes to Hollywood’s biggest night, Yahoo reaches 92% of award show fans across Entertainment, Lifestyle, Mail, and Search, connecting brands to the audiences shaping culture in real time. They’re streaming red carpet looks. Checking Mail during ad breaks. Searching winners the second envelopes open. Posting takes before the orchestra plays them off. Make your brand part of the conversation while the world is watching.

Giddy up, SXSW. 🤠 Yahoo is riding into Austin, and you’re invited. From March 14–15, we’re bringing Yahoo Scout, our new AI-powered answer engine, to life — creating a space to slow down, explore, and rediscover the fun of exploration. We’re taking over Austin’s historic Scoot Inn, reimagined as Yahoo Scout Inn, for two days of curated experiences, including a private concert Saturday night with Jessie Murph and a Texas-sized Sunday lineup. In town? Swing by. Cowboy boots optional. RSVP: https://lnkd.in/g3HhwGRS

February’s coming to a close, which can only mean one thing... College basketball is about to take over. 🏀 During the NCAA tournaments, fans spend 20 minutes a day on Yahoo Fantasy. That’s daily, leaned-in attention from audiences who are actively tracking every upset. With millions of monthly users on Yahoo Sports, the energy is real and the scale is unmatched. March is for the madness. Make sure your brand is in the game.

When brands need consistency—not situationships—they show up in Yahoo Mail. 💜