Criteo

Last week, we held one our favorite Criteo traditions: our annual Hackathon, where we push the boundaries of how we innovate and work together. 🤝 This year, the theme was "Accelerate," and that's exactly how the teams approached this Hackathon, with nearly 500 team members across 20+ offices coming together for 48 hours of focused building. And for the first time, every project included an AI component, showing how AI is becoming a key part of everything we do. It also highlighted the strength of our advanced technology infrastructure, empowering teams to push ideas further and drive deeper innovation. A big thank you to all participants, teams, and organizers for making this edition such a success. And congratulations to all the winners! 🏆

Criteo GO is already driving results. 📈   Daniel L., founder of Suits Outlets, shares how AI-powered GO campaigns simplified their marketing strategy while delivering strong performance: ✅ $300K+ in revenue generated ✅ +12% lift in ROAS ✅ 5.4x return on customers   By bringing social, video, and display together in one place, Criteo GO helps teams move faster and make more of their budget.   See what GO can do 👉 https://lnkd.in/eDR53Mdf

Today, performance advertising becomes more simplified, optimized, and outcomes-driven. Introducing Criteo GO, our self-service performance advertising platform built for SMB marketers who need to move fast and drive results. ✅ Cross-channel campaign activation ✅ Commerce AI-backed performance ✅ In as few as 5 clicks 🗞️ Read the full announcement: https://lnkd.in/eU6GsRTf

Performance advertising in as few as 5 clicks. That’s all it should take to activate cross-channel, full-funnel, commerce AI-driven performance campaigns. Tomorrow, it will. Are you ready to GO? 🏁

This week at Shoptalk, our booth was hard to miss, and even harder to leave. 👀   Agentic AI was everywhere, shaping conversations across the showroom floor and signaling how commerce is evolving.   We brought that to life with live demos of our new capabilities, giving attendees an early look at what’s coming next week. 🧡 More to come on that very soon!   🎙️ One takeaway stood out: AI is expanding discovery opportunities through new and engaging formats for shoppers, while purchases remain with trusted retailers and brands.   Thank you to everyone who stopped by to connect! Until next time, #Shoptalk 👋

Getting performance advertising up and running shouldn’t take weeks. Or even hours.  What if you could get started in just 3 steps?  1. Create your account  2. Complete onboarding 3. Launch your campaigns That’s it.  ✅ A self-service, cross-channel, full-funnel performance advertising platform made simple, where you can grow your audience, boost engagement, and drive more conversions — all in one place. 3… 2… 1… GO.  🏁 Coming soon. 

You came to Shoptalk for what's next in commerce, and we're ready to show you. 👀   📍Come find us at booth #4055, where we'll be giving attendees an exclusive first look at our newest capabilities before they're out in the world! Swing by our demo station, see it in action, and be among the first to know what's coming.   Want to make sure you don't miss it? 🗓️ Book time with our team: hub.criteo.com/umX4h #Shoptalk2026

What is AI changing about how we shop? And what isn’t it changing (yet)?   🔎 We surveyed over 6,000 shoppers and analyzed retailer data across global markets to get answers. And while the hype suggests AI as a replacement for traditional shopping, our data tells a different story. ➡️ AI is influencing how people explore, compare, and decide, but long-standing expectations around trust, transparency, and brand still anchor the final sale.   In our new Commerce & AI Trend Report, we explore what’s changing, what’s holding steady, and where the next set of tensions and opportunities are starting to emerge.   👉 Swipe through the carousel to discover the key trends, then download the full report to learn more: hub.criteo.com/umTfR

Agentic AI is changing how people discover products. And it unlocks new opportunities for retail media. Sherry Smith, our President of Retail Media, explains why retailers and brands are positioned to lead as discovery becomes conversational, and how retail media is evolving with new formats, AI optimization, and opportunities for growth. 👉 Swipe through the carousel, then read the full article for Sherry's detailed perspective: hub.criteo.com/umOMH 

Discovery is becoming conversational, and only experiences that add real value to shoppers will win. Our CEO Michael Komasinski joined Eric Seufert on the Mobile Dev Memo podcast to discuss what agentic commerce actually means, how we're building for it, and why the retailers and brands that get this right will have a lasting advantage. At Criteo, we're embracing this shift across our entire product portfolio, building the infrastructure to meet that moment at scale. 🎧 Listen to the full episode here: https://lnkd.in/eBHJQNik