Mark Stenberg is Adweek's senior media reporter covering the business of digital and print media and publishers, including their advertising, marketing and editorial strategies.
Meta Eyes Enterprise Spend With Muse for Small Business Launch
The new offering aims to put Meta’s new agent to work for the roughly 200 million brands that operate on its platform.
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Paradium.AI, Formerly The Arena Group, to Sell 49% Stake to Roundtable—If It Can Raise $89M
The technology firm Roundtable, led by Arena Group founder James Heckman, must raise the money to buy a 49.5% stake in the company.
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Global Citizen Taps Influential As Its Official Creator Partner
The pro bono partnership, which began around the World Cup, will bring about 20 creators to Saturday's Global Citizen Festival in Central Park.
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Palantir’s Quiet Takeover of Media’s Data Stack
From newsroom automation to audience monetization, here's what's drawn companies to the intelligence firm.
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Black Media Collective BOMESI Opens Applications for Its Fifth Accelerator Cohort
For the first time, the program will welcome more creators than publishers, a reflection of the changing media landscape.
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Alex Cooper’s Unwell Adds 4 Shows, Prioritizing YouTube for Its Fall Slate
The fall slate arrives weeks after a $500 million valuation and lingering questions about its beverage line.
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New York Times Marks 175 Years With a Print Love Letter to Advertising
To commemorate its 175th anniversary on Friday, The New York Times took the opportunity to thank the people who really make its reporting possible: the advertisers. New York Times Advertising [...]
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Zoom and Colin Jost Make the Case for B2B Comedy
The video conferencing software recruited Jost and fellow SNL alumna Kate McKinnon to bring levity to the world of enterprise technology.
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Inside Wikipedia’s Plan to Survive the Answer Engine Apocalypse
At Brandweek, the nonprofit's director of brand explained why ubiquity without attribution is an existential threat, and how a new campaign aims to fix it.
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After 15 Years of Pro, Politico Finally Launches a Second Subscription
Priced at roughly $1,000 a year, Decoded is a fraction of the cost but has a similar strategy.
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